Tourism accounts for about 9% of Mexico’s GNI and provides almost 4 million direct jobs. In 2015, Mexico welcomed a record 32.1 million international tourists, making it the 10th most popular international destination in the world. They spent a combined $17.5 billion in the country. Almost 50% of these overseas visitors arrived by air; they accounted for 80% of total foreign tourist expenditures.
This year, tourism officials are predicting that 35 million international foreign visitors will holiday in Mexico, with total spending of 19 billion dollars. Officials believe, probably optimistically, that Mexico can attract 40 million tourists in 2018 and 50 million by 2030. They stress the need for policies that will result in more hotels, additional air routes, new attractions, and packages designed for niche markets including health, religion, and seniors-based tourism.